A word that gets used too easily in conversations about digital platforms for the recycling industry is "disruption." The implication - that intermediaries like brokers and traders will be displaced by technology — misunderstands what brokers actually do and why they have remained essential to this trade for decades.
Today I want to make something clear: Kiwi AI is not a broker's competitor. It is a broker's best tool.
WHAT BROKERS ACTUALLY DO
Experienced brokers and traders in the paper and plastics recyclable materials trade do things that no platform replaces. They vouch for counterparties. They know that a particular generator in Germany has quality material but needs 45-day payment terms — and they know which buyers can accommodate that. They understand that OCC going to a mill in India needs specific bale density and documentation that differs from the same grade going to Turkey. They navigate logistics complexity, port requirements, banking relationships, and currency risk. They manage relationships across time zones, languages, and business cultures built over years.
These are expertise, relationship, and judgment problems - and they are the reason experienced brokers and traders earn what they earn.
WHAT KIWI AI CHANGES
The friction brokers face is not in the expertise. It is in the information-gathering that precedes the expertise.
Before a broker can apply their knowledge, they need to know: what supply is available in the market today, at what grade specification, at what price, in what quantity, from what location. Getting that information today means calls, WhatsApp messages, and manual network work - done again the following week when market conditions shift.
A broker using Inacsys can see grade-accurate supply listings - described using ISRI, EN 643, ACOR, and BIR standards - before making a single call. When a buyer needs 200 ton of DSOCC to European spec, the broker who uses Inacsys already has a picture of matching supply globally. Their first call is to the right generator.
When a generator has LDPE film to move, the broker can list it through Kiwi AI's listing curation and have it visible to buyers globally, grade-accurately, within minutes.
THE UPCOMING AP MATCH SCORE FOR BROKER-FACILITATED TRADES
Brokers can see the UPCOMING AP Match Score - buyer-listing compatibility calculated across grade, format, technical specification, use case, and geography - for any listing-buyer pair before the first phone call. A match score of 92 tells the broker that this supply is technically compatible with this buyer's stated requirement. The conversation that follows starts from a foundation.
THE RESULT
A broker using Inacsys is not replaced. A broker using Inacsys starts every day knowing more about what the market looks like than a broker who does not. Their expertise is applied to more transactions, more efficiently, with more information at every decision point.
The Circular Industry Cloud is designed to work with the human expertise the recyclable materials trade depends on - not around it.
Founding access at inacsys.com until September 4, 2026 at 11:59 PM. Platform launches September 5, 2026 at 12:00 AM.